AMI Digital

about the project

AMI Digital is a creative marketing agency working with some of the biggest names in business. The challenge was to refresh its visual identity in a way that reflected both sides of its personality: playful, curious, and full of creative energy, yet confident and credible enough for major corporate clients. I developed a refreshed visual direction that brings more character, clarity, and consistency to the brand.

Selected creative explorations developed as part of the brand refresh.

client
AMI DIgital
services
Brand Identity
Design Partner
year
2025

more explorations

During the brand refresh, I explored several visual directions for AMI Digital, experimenting with typography, color, and different ways to bring more personality into the identity. Here are a few selected explorations from the process that go beyond the final direction.

AMI Digital — more explorations, image 1AMI Digital — more explorations, image 2